Uplisting
Challenge
A small contract manufacturer executed a disciplined turnaround and began to show consistent revenue growth as well as industry leading margins. The Company was trading at a modest valuation but in the wake of several difficult years, it had virtually no investor following beyond its legacy shareholder base. With its transition to profitability, the Company sought to professionalize its investor relations strategy and also obtain an exchange listing.
Solution
IMS worked with management on a series of initiatives to improve the profile of the Company and raise investor awareness. Among the steps taken:
Overhauled the Company’s messaging to highlight the repositioned business.
Facilitated investor introductions through road shows and conference calls to introduce and in some cases re-familiarize Wall Street with the Company’s management team and turnaround.
Attracted various third party endorsements, including ongoing coverage in financial industry newsletters.
Strategized and spearheaded listing process.
Secured Company’s first analyst coverage (without banking deal).
Result
The Company’s turnaround success and growth strategy were effectively conveyed to the investment community, laying the foundation for the Company’s listing on the NYSE AMEX. The company has continued to grow and build its shareholder base.